There’s a massive trend brewing in America’s nightlife scene. The attendance of nightclubs and bars have been on a steady decline for the passed several years and counting. Nightclubs are going out of business left and right with more being threatened to close their doors each and every day. There has been a massive decline in liquor profits and overall revenue. This trend isn’t only exclusive to the United States; the UK has been experiencing a similar drop in their once world-renowned nightlife scene, too! What is to blame for all of this, you ask? Millennials. Who are these impactful millennials? According to GFK, the global research firm, millennials are widely categorized individuals who were born anywhere between the years 1977 and 1994. Ranging between the ages of 21 and 38, they are the target demographic for all club owners and other current nightlife vendors. These millennials are very different from their Generation X parents. We must consider they were raised to be

Source: Bid Farewell: Why Millennials Are Abandoning Nightclubs